Customer Reviews
★★★★★
SO/ Auckland has a rating of 4.4
out of 5 based on over 857
reviews on Google
My wife and I stayed at the hotel last week to celebrate our 60th Wedding Anniversary. I must congratulate all the staff on the way we were treated. All, from walking into reception, made us feel very welcome indeed. |I must make a special mention of Karolina, she went above and beyond what we could possibly have hoped for. Without fear or favour I can say she is a huge asset to the hotel. The attention to detail to make the occasion memorable was unbelievable.|One of the receptionists even hand made us a special card.|I cannot speak highly enough of the hotel and staff.|We often visit Auckland for visits, we have found a new Home from Home
Dream58259973640 (☆ 0/5)

Such a well presented hotel. We have stayed at plenty of So's around the world and know the quality of the service and the amenities that the brand offers quite well.|Great service, good valet, lovely welcome. Good elevator planning too!|The bed and linen were also excellent.|The bathroom set up though? OMG what a disaster. Who wants to hear their loved one going through a bowel movement on the toilet? Truly and utterly what a design mess. Clearly it was a design graduate on their first appointment who crafted the bedroom arrangement. There is no economic use of space here. No foresight. No thought to good hotel design. None at all. Theres not even a place to hang wet towels. Its all weird. Oops and the shower head didn't work properly. Would I stay here again? No I don't think so as the bathroom just negates the pleasure of it all 🙁 All the best
ZaneC (☆ 0/5)

We recently returned to SO/ Auckland for another stay, as it had become my absolute favourite treat place to stay. From our first visit, I had loved the playful luxury of the hotel — the vibrant aesthetic, the thoughtful touches in the rooms like the high-quality toiletries, and especially the complimentary gourmet mini bar, which was such a standout feature. The breakfast menu was another highlight, with its beautifully presented options and generous servings.
Once again, many aspects of our stay did not disappoint. Most of the staff were incredibly friendly and accommodating, which really enhanced the experience. Their warm and helpful approach made us feel welcome and at ease, and it’s a big part of why SO/ had remained our go-to accommodation for our treat.
However, unfortunately, this time around, our visit didn’t quite live up to our past experiences — and it’s left me feeling quite conflicted about whether we’ll return.
We had booked a special package that included a $1 breakfast and the much-loved complimentary gourmet mini bar — this was clearly stated in our confirmation email… That the mini bar was included, and I was genuinely excited for it again. But when we arrived, we discovered it had been removed from the deal. The most disappointing part? No one told us.
Had I not decided to double-check and call reception myself, I could have easily assumed it was included, enjoyed the contents — and then been charged for it, unknowingly. It was lucky I trusted my instincts and asked, but I shouldn’t have had to. Transparency is so important in hospitality, especially in a premium hotel like SO/, and in this case, that communication was missing.
At check-out, we politely brought up our concerns and asked if a gesture — perhaps a discount on the parking — might be considered to make up for the disappointment. We received $6.50 off the parking. While we appreciated the gesture, it felt a underwhelming given the situation and our loyalty as returning guests. I didn’t want to argue, and I know these things can sometimes be out of staff’s hands, but I walked away feeling disappointed.
It’s such a shame, because I had truly loved SO/ Auckland. I had recommended it often to friends and family, and it had become my favourite escape in the city. But now, I’m not sure. It still has many wonderful qualities — the stunning rooms, the fantastic breakfast, and the mostly excellent staff — but the miscommunication and lack of follow-through on a booked deal really shook my confidence.
I hope this was a one-off situation and not a sign of a shift in the level of care and service. I want to believe SO/ can return to the standard I originally fell in love with. Until then, I’ll be hesitant to book again.
Michelle Martin (☆ 4/5)

We stayed at the SO Hotel in Auckland for the first night of our honeymoon and it was perfect!! After a manic few weeks it was an absolute luxury to just relax at the hotel. We had a lovely sunset cocktail and delicious nibbles at the rooftop bar and then a nice, relaxing soak in the bathtub. Best sleep ever in the most comfortable bed and don’t even get me started on the breakfast buffet! We will definitely be back! Thank you so much for a wonderful stay (and our sweet treats!)
Laurien Cartwright (☆ 5/5)

Had a work conference on site and stayed here.
From the moment you entered the premises, you could see it was a top quality hotel.
The staff were friendly and extremely accommodating.
Lunch provided for conference was absolutely delicious and again the staff were really good.
The rooms were absolutely stunning, great size, well equipped and well laid out and although I initially thiught was a bit pricey, was worth the price.
I look forward to bringing my wife next time.
Phil Wong (☆ 5/5)

Incredible place. Took our breath away. From start to end we have a fantastic experience, customer service was exceptional from all staff.. location is excellent and the rooms OMG just wow. Breakfast was lovely. Whole experience was amazing, I cannot wait to come back
Jess (☆ 5/5)

From the moment we arrived, this stay exceeded all expectations. The location was peaceful, scenic, and perfectly placed for both relaxation and exploring. The room was beautifully designed, with a deep bathtub that made winding down each evening an absolute dream. Everything felt cosy yet refined, striking the perfect balance. The service was warm and attentive without ever feeling intrusive, and the amenities were top-tier — from plush robes to thoughtful touches throughout the space. It truly felt like a home away from home, just with a serious upgrade.
Emily Pieterse (☆ 5/5)

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Address
SO/ Auckland is located at Corner Of Customs St E&, SO/ Auckland Gore Street, Auckland Central, Auckland 1010, New Zealand
Phone
The phone number of SO/ Auckland is +64 9 379 1860